Trade Show Adventures

So we did it! We got our first trade show under our belt over at GDVS!

I had a dream the night before the trade show that no one came to our booth and we had to walk out into the halls and entice people with Smarties to get them to talk to us.

I was a little bit wrong.

I don’t know if it was the signage or our booth location or if Jen (my amazing trade show partner in crime) and I just looked like we really wanted to talk to people, but our booth was BUSY.

The awesome Jen at our booth at the Toronto Small Business Forum. Ok, yes…we did have Smarties!

At some points people were actually lined up to talk to us. Ok, not a long line, but they waited for us to be done talking to the person in front of them so that counts as a little line!

Overall people seemed totally pumped about what Virtual Assistants do. And why wouldn’t they be? It makes a hell of a lot of sense for a lot of people. We met some interesting entrepreneurs, aspiring entrepreneurs and other connections. Lot’s of students and instructors of business colleges in the area. And a few wackos.

There ‘s always a wacko, right?

But we had fun. We are not strangers to trade shows…we’ve lost count how many we have done over the years with other companies. I know from experience too, how tiring trade shows can be. I always seem to be extra exhausted afterwards. Maybe it’s all the talking? I talked enough in one 6 hour period than I think I did in the month of September.

To reward ourselves for a long day on our feet, afterwards we headed over to Rancho Relaxo for some margaritas and Mexican food. We stuffed our faces. It was the perfect end to the day!

I kept my momentum going for the rest of the week working on follow-ups and connections. By Friday at noon I had hit the wall. My brain was done. I needed a nap.

The real test will be to see how much business it generates over the upcoming months but as far as reaching a large audience in a short period of time, this was perfect.

Now need to schedule my next networking event! Onwards!!

How do you handle trade shows? To they take the energy out of you? Are they successful for you? Tell me your stories!

Brooke

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